work / project

LAB Vlaardingen

Real Estate

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Go beyond imagination.
Large. Characterful. Industrial.

LAB transforms a former laboratory on the banks of the Nieuwe Maas in Vlaardingen into a bold new residential landmark. Spacious, luxurious, and with sweeping views, the panorama apartments embody monumental scale and refinement. The lofts offer flexibility and raw character, inviting new stories to be written in an authentic industrial setting.

Archive image
Architectural model of the passageway, LAB
 
 
 
 
 
 
LAB Vlaardingen
Close-up of a brochure with an embossed LAB cover

Dream Big, Live Large.

Artist impression interior LAB

LAB is a place for entrepreneurial innovators, creative makers, and modern adventurers. A building with robust history and architectural presence, reimagined for contemporary urban living.

Folded scale model and mobile website

DLVS was responsible for branding, strategy, and marketing communication, from concept to execution, across both print and digital channels. By translating the building’s industrial heritage into a contemporary visual identity and brand experience, LAB was positioned as a distinctive residential concept where monumental history meets modern life commissioned by Leyten and
Inspire real estate

Client

Leyten
Inspire real estate
Van Adrichem

ARCHITECT
Atelier Kempe Thill
Schiemann Weyers Architecten

Deliverables

Naming
Concept
Branding
Marketing & salesstrategy
Website design
Brochure
Floorplans
Advertising
E-mailings
Various online tools
On site signing
Sales event
Invites

With

Strategic & creative direction by DLVS Creative Collective with SugarVisuals, Studio Beige, Doen, yoreM, TW3, Uppmärk, LOEQ op vastgoed